Director, Solutions Marketing

Company: PagerDuty, Inc.
Location: San Francisco
Posted on: November 6, 2024

Job Description:

PagerDuty empowers teams of all kinds to do the critical work that moves business forward through the PagerDuty Operations Cloud.Visit our to explore life at PagerDuty, discover opportunities, and sign-up for job alerts!Why we need you:PagerDuty is seeking a Director, Solution Marketing to join our diverse customer-focused team, reporting to our VP, Product Marketing. In this role, you will develop and execute the go-to-market storytelling around the problems we solve and ensure it aligns with the PagerDuty Operations Cloud messaging. This involves understanding customer needs and translating them into actionable and compelling narratives across target audiences (executive and practitioner personas), and successfully deploying artifacts/materials across our Go-To-Market organization for their use with customers. You will collaborate closely with Product Marketing, Product Development, Sales, and Customer Success for cross-functional alignment on solutions and overall business goals, while ensuring messaging across departments is consistent and effectively communicates the problem solved, benefits offered, and competitive differentiation.Key Responsibilities:

• Leading a high-performing team: Hiring, mentoring, and being a player-coach to a team of talented Solution Marketing professionals and developer advocates that creates compelling narratives across personas, customer segments and industries.
• Developing a content ecosystem around solutions, and partner with our content team to create assets (case studies, webinars, blog posts, etc.) that effectively tell the solution story and address different stages of the buyer's journey.
• Increasing engagement with the developer community, promote the company's technology, and provide valuable feedback to internal teams.
  • Develop and implement comprehensive strategies for developer advocacy that align with company goals.
  • Engage with developer advocates to create a developer-focused content strategy to provide thought leadership.
  • Promote an engaged, thriving and supportive developer community through various channels such as social media, events, and meetups.
  • Analyzing Marketing performance and optimizing strategies: Partnering with the Demand Generation campaign leaders and our MOps team, you will monitor and action key metrics, identifying areas for improvement, and continuously iterate on your approach.Requirements:
    • 10+ years of experience in B2B SaaS marketing, preferably with a focus on solutions marketing.
    • 5+ years successfully leading and developing a global marketing team in roles that have progressively increased in scope and breadth of functions and team size.
    • Experience in crafting solution narratives and identifying key story elements that resonate with buyers.
    • Ability to translate complex technical concepts into clear and concise messaging for B2B audiences.
    • Strong understanding of how different content formats can be used to tell different parts of the solution story.
    • Proven track record of developing and executing successful marketing campaigns that drive demand and revenue.
    • Deep understanding of the B2B buying journey and how to create content that resonates with different buyer personas.
    • Excellent leadership and communication skills, with the ability to inspire and motivate a team.
    • Strong analytical skills and the ability to measure and track the impact of marketing initiatives.
    • Passion for SaaS, technology, and staying ahead of the latest trends.PagerDuty is a flexible, hybrid workplace. We embrace and encourage in-person working as an integral part of our culture. Both our employees and external research tell us that co-located collaboration strengthens connections, drives innovation, and accelerates learning.The base salary range for this position is 168,000 - 262,000 USD. This role may also be eligible for bonus, commission, equity, and/or benefits.Our base salary ranges are determined by role, level, and location. The range, which is subject to change based on primary work location, reflects the minimum and maximum base salary we expect to pay newly hired employees for the position. Within the range, we determine pay for an individual based on a number of factors including market location, job-related knowledge, skills/competencies and experience.Your recruiter can share more about the specific offerings for this role, as well as the salary range for your primary work location during the hiring process.Not sure if you qualify?Apply anyway! We extend opportunities to a broad array of candidates, including those with diverse workplace experiences and backgrounds. Whether you're new to the corporate world, returning to work after a gap in employment, or simply looking to take the next step in your career path, we are excited to connect with you.Where we workPagerDuty currently has offices in Atlanta, Lisbon, London, San Francisco, Santiago, Sydney, Tokyo, and Toronto. We offer a hybrid, flexible workplace. We also provide ample opportunities for in-person and virtual connection, like team offsites and volunteering events.How we workOur values are deeply embedded in how we operate and the people we bring on board. You will see our values ingrained in how we support our customers, collaborate with our colleagues, develop our products and foster an inclusive and empathetic work culture.
      • Champion the Customer - Put users first to design great products and experiences.
      • Run Together - Build strong teams that amplify our impact on users.
      • Take the Lead - Disrupt and invent to be the first choice for users.
      • Ack + Own - Take ownership and action to deliver more efficiently to users.
      • Bring Your Self - Bring your best self to build empathy and trust with users.What we offerOne way we ensure our employees are inspired to do their best is through a comprehensive total rewards approach that supports them and their loved ones. As a global organization, our programs are competitive with industry standards and aligned with local laws and regulations. Learn more, including country-specific offerings, on our .Your package may include:
        • Competitive salary
        • Comprehensive benefits package from day one
        • Flexible work arrangements
        • Generous paid vacation time
        • Paid holidays and sick leave
        • Dutonian Wellness Days - scheduled company-wide paid days off in addition to PTO
        • Company equity*
        • ESPP (Employee Stock Purchase Program)*
        • Retirement or pension plan*
        • Paid parental leave - up to 22 weeks for pregnant parent, up to 12 weeks for non-pregnant parent (some countries have longer leave standards and we comply with local laws)*
        • HibernationDuty - an annual company paid week off when everyone at PagerDuty, with the exception of a small, coverage crew, is asked to take a much-needed break to truly disconnect and recharge.
        • Paid volunteer time off - 20 hours per year
        • Company-wide hack weeks
        • Mental wellness programs*Eligibility may vary by role, region, and tenureAbout PagerDutyPagerDuty, Inc. (NYSE:PD) is a global leader in digital operations management. The PagerDuty Operations Cloud revolutionizes how critical work gets done, and powers the agility that drives digital transformation. Customers rely on the PagerDuty Operations Cloud to compress costs, accelerate productivity, win revenue, sustain seamless digital experiences, and earn customer trust. More than half of the Fortune 500 and more than two thirds of the Fortune 100 trust PagerDuty including Cisco, Cox Automotive, DoorDash, Electronic Arts, Genentech, Shopify, Zoom and more.Led by CEO Jennifer Tejada, PagerDuty's Board of Directors is 50% female and 62% URP representation. We strive to build a more equitable world by investing 1% each of company equity, product, and employee volunteer time.PagerDuty is Great Place to Work-certified, a Fortune Best Workplace for Millennials, a Fortune Best Medium Workplace, a Fortune Best Workplace in Technology, and a top-rated product on TrustRadius and G2.Go behind-the-scenes on our and @pagerduty on Instagram.Additional InformationPagerDuty is committed to creating a diverse environment and is an equal opportunity employer. PagerDuty does not discriminate on the basis of race, religion, color, national origin, gender, sexual orientation, age, marital status, parental status, veteran status, or disability status.PagerDuty is committed to providing reasonable accommodations for qualified individuals with disabilities in our job application process. Should you require accommodation, please email accommodation@pagerduty.com and we will work with you to meet your accessibility needs.PagerDuty uses the E-Verify employment verification program.
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Keywords: PagerDuty, Inc., Fremont , Director, Solutions Marketing, Executive , San Francisco, California