Product Marketing Manager (Software/Tech)
Company: Aquent
Location: San Francisco
Posted on: October 8, 2024
Job Description:
Product Marketing Manager (Software/Tech)Our client is seeking a
skilledProductMarketing Manager with a focus on Trust and Security
for a temporary 5-month opportunity. In this role, you will drive
the positioning and promotion of our client'strust and security
features to enhance market sentiment and accelerate enterprise
adoption. You'll work cross-functionally to ensure continuity in
marketing efforts and identify areas forproductimprovements that
bolster our privacy and security offerings.
This is an opportunity to make a meaningful impact in a short time,
ensuring that our client's trust features continue to be a core
pillar of ourproduct's value proposition while supporting
go-to-market (GTM) execution for new features.Key Outcomes:
- Strengthentrust positioning to improve market sentiment and
remove barriers to closing enterprise deals.
- Provide ongoing marketing support for trust and
security-related features, ensuring their relevance and impact are
communicated effectively.
- Collaborate withproductteams to identify and advocate for key
feature improvements that align with privacy, security, and
responsible AI initiatives.Projects to Cover:
- Lead GTM planning and execution for upcoming privacy- and
security-related features, including strategic messaging, sales
enablement, cross-functional alignment, and the creation of net-new
assets such as landing pages, web copy, and support materials.
- Execute strategies to raise awareness and driveproductadoption
forexisting Trust solution.
- Collect and share customer feedback, conduct market sizing and
competitive analysis, and contribute to roadmap planning for Q4 '24
and Q1 '25.
- Address trust-related questions from Sales and Support teams,
gatheringproductfeedback to enhance messaging and customer
experience.
- Maintain and update trust-related marketing and sales
collateral, and create additional assets as needed to fill
enablement gaps and support evolving needs.
- Privacy, Security, and Responsible AIProductManagers- Head of
Governance, Risk, and Compliance- CISO/VP of Trust and Enterprise
Engineering
- Cross-functional partners, including Communications, Social,
Customer Support, and Sales EnablementQualifications:
- Proven experience inproductmarketing, ideally within security,
privacy, and/or responsible AI fields.
- Experience working with enterprise/B2Bproductsand managing
go-to-market strategies for complex technical solutions.
- Strong collaboration skills with cross-functional teams,
includingproduct, sales, and engineering.
- Ability to synthesize technical details into compelling,
customer-facing messaging.
- A proactive, solution-oriented approach to identifying market
opportunities and driving feature adoption.Nice to Have:
- Previous experience in creating sales and marketing enablement
assets to support technical features.
- Familiarity with enterprise SaaS environments and competitive
positioning within privacy and security markets.The target hiring
compensation range for this role is $46.00to $51.00an hour.
Compensation is based on several factors including, but not limited
to education, relevant work experience, relevant certifications,
and location.Client DescriptionAbout Aquent Talent:Aquent Talent
connects the best talent in marketing, creative, and design with
the world's biggest brands.Our eligible talent get access to
amazing benefits like subsidized health, vision, and dental plans,
paid sick leave, and retirement plans with a match. We also offer
free online training through Aquent Gymnasium . More information on
our awesome benefits !
Aquent is an equal-opportunity employer. We evaluate qualified
applicants without regard to race, color, religion, sex, sexual
orientation, gender identity, national origin, disability, veteran
status, and other legally protected characteristics. We're about
creating an inclusive environment-one where different backgrounds,
experiences, and perspectives are valued, and everyone can
contribute, grow their careers, and thrive.
#J-18808-Ljbffr
Keywords: Aquent, Fremont , Product Marketing Manager (Software/Tech), Executive , San Francisco, California
Didn't find what you're looking for? Search again!
Loading more jobs...